Fivetran vs Hevo Data
ETL & data extraction head-to-head for ERP teams: evidenced capabilities, published pricing, and which ERPs each actually integrates with.
| Starting price | Consumption (Monthly Active Rows), not per user | Free tier + subscription (usage/event-based) + custom enterprise plan |
| Deployment | Cloud, Hybrid | Cloud |
| Company size | SMB, Mid-market, Enterprise | SMB, Mid-market, Enterprise |
| Stated ERP integrations | SAP, NetSuite, Microsoft Dynamics 365, Oracle Fusion Cloud, Workday | NetSuite, QuickBooks, Xero |
| Vendor | Fivetran, Inc. | Hevo Data |
Our take
Where Fivetran leads
- Stronger evidenced coverage on 18 of the 31 capabilities where they differ (led by reverse etl / operational activation and sap module-level extraction (ecc/s4hana/bw)).
- Stated SAP, Microsoft Dynamics 365, Oracle Fusion Cloud, Workday integration the alternative doesn't list.
Where Hevo Data leads
- Stronger evidenced coverage on 13 of the 31 capabilities where they differ (led by encryption at rest & in transit and pipeline monitoring dashboard).
- Stated QuickBooks, Xero integration the alternative doesn't list.
Where they differ
The 31 capabilities (of 52 in the ETL & data extraction taxonomy) where the evidence separates them, biggest gaps first. “Not evidenced” means our research found no public documentation of this capability — the vendor may still offer it. Confirm on a demo.
| Capability | ||
|---|---|---|
| Reverse ETL / operational activationDestinations & Activation | Core strength Activations: 200+ supported destination applications for pushing warehouse data back into CRM/marketing/support tools | Not evidenced |
| Encryption at rest & in transitGovernance, Security & Compliance | Not evidenced | Core strength AES-256 at rest, TLS 1.2+ in transit, per-customer encryption key with role-based key management |
| Pipeline monitoring dashboardMonitoring & Operations | Not evidenced | Core strength Real-time dashboards tracking latency, throughput and job status |
| Self-healing retries / fail isolationMonitoring & Operations | Not evidenced | Core strength Isolated pipelines with auto-retries and fail-safes to prevent cascading failures |
| SAP module-level extraction (ECC/S4HANA/BW)Enterprise ERP Depth & AI Automation | Core strength SAP ERP on HANA connector covers ECC and S/4HANA; SAP OData/ODP covers ECC/S/4HANA/BW | Not evidenced |
| Generic database & API accessConnector Catalog & Source Coverage | Not evidenced | Supported REST API and webhook sources |
| Full refresh syncExtraction & Replication | Supported | Not evidenced |
| Incremental syncExtraction & Replication | Supported | Not evidenced |
| Configurable sync frequencyExtraction & Replication | Supported | Not evidenced |
| Table & column-level sync controlExtraction & Replication | Supported Table- and column-level sync control (include/exclude, sync mode) | Not evidenced |
| Visual, no-code transformation builderTransformation & Modeling | Not evidenced | Supported Drag-and-drop transformation builder for no-code users |
| Reusable transformation templatesTransformation & Modeling | Supported Prebuilt Quickstart dbt data models for common sources | Not evidenced |
| Schedule & event-based triggersOrchestration & Scheduling | Supported Configurable sync frequency per connection | Not evidenced |
| Database & flat-file destinationsDestinations & Activation | Not evidenced | Supported PostgreSQL, MySQL, MS SQL Server, MariaDB, Elasticsearch and AWS OpenSearch |
| Hybrid deployment / on-prem execution agentDeployment & Runtime Architecture | Supported Hybrid Deployment: data processing runs inside the customer's own cloud environment | Not evidenced |
| Regional / sovereign data-plane deploymentDeployment & Runtime Architecture | Not evidenced | Supported Selectable processing region: Frankfurt, Mumbai, Oregon, Virginia, Singapore or Sydney |
| Role-based access controlGovernance, Security & Compliance | Not evidenced | Supported |
| SSO / SAML authenticationGovernance, Security & Compliance | Not evidenced | Supported SSO/SAML and MFA support |
| Audit loggingGovernance, Security & Compliance | Not evidenced | Supported Activity logs for pipeline actions |
| PII masking / column-level blockingGovernance, Security & Compliance | Supported Column blocking and column hashing for sensitive fields | Not evidenced |
| Failure & anomaly alertingMonitoring & Operations | Not evidenced | Supported Proactive alerts on pipeline failures and anomalies |
| Run history & activity logsMonitoring & Operations | Not evidenced | Supported Job history and run-level ingested/loaded record counts |
| Schema-change notificationsMonitoring & Operations | Supported Schema change review workflow with a dedicated Schema tab | Not evidenced |
| Pre-built connector libraryConnector Catalog & Source Coverage | Core strength 700+ prebuilt connectors across SaaS applications, databases, files and event streams | Supported 150+ pre-built connectors across databases, SaaS applications, cloud storage and APIs |
| Custom connector SDK / builderConnector Catalog & Source Coverage | Supported Connector SDK for code-based custom connectors; AI Connector Agent (beta) | Partial Custom connectors built by Hevo on request, not a self-serve SDK |
| Checkpointing & resumable syncsExtraction & Replication | Not evidenced | Partial Automatic recovery of failed records; not explicitly described as mid-sync checkpointing |
| SQL / ELT pushdown transformsTransformation & Modeling | Partial Transformations run via managed dbt inside the destination warehouse, not a dedicated SQL-pushdown engine | Not evidenced |
| Managed dbt integrationTransformation & Modeling | Core strength Managed orchestration of dbt Core and dbt Cloud, including a prebuilt SAP dbt data model | Supported Native dbt job execution within pipelines |
| Data lake / lakehouse destinationsDestinations & Activation | Core strength Managed Data Lake Service writes into Amazon S3, Azure Data Lake Storage and Google Cloud Storage | Supported Databricks (Delta Lake) destination |
| Data cataloging / metadata managementGovernance, Security & Compliance | Partial Entity-relationship diagram (ERD) view per connection, not a full data catalog | Not evidenced |
| AI-assisted pipeline/connector buildingEnterprise ERP Depth & AI Automation | Partial AI Connector Agent (beta), scoped to generating custom connectors | Not evidenced |
Both grade identically on the other 21 capabilities — see each product's full profile: Fivetran, Hevo Data.
Fivetran vs Hevo Data — FAQs
Is Fivetran or Hevo Data better for ERP integration?
Both state integrations with NetSuite. Fivetran additionally lists SAP, Microsoft Dynamics 365, Oracle Fusion Cloud, Workday. Hevo Data additionally lists QuickBooks, Xero. Always verify the connector against your ERP version with a reference customer.
Which is cheaper, Fivetran or Hevo Data?
Neither publishes a list price — both quote. Ask each for the all-in first-year cost at your seat count, as one number, and compare those.
Get pricing for both
Tell us your ERP, seat count and must-haves and we'll come back with an independent view of what Fivetran and Hevo Data should each cost you — and whether a third option belongs on your shortlist.