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Domo logovsLooker logo

Domo vs Looker

embedded BI head-to-head for ERP teams: evidenced capabilities, published pricing, and which ERPs each actually integrates with.

Domo logoDomoLooker logoLooker
Starting priceConsumption-based credits, not per-seatQuote-based
DeploymentCloudCloud
Company sizeMid-market, EnterpriseMid-market, Enterprise
Stated ERP integrationsNetSuite, SAP, Microsoft Dynamics 365NetSuite, SAP, Oracle Fusion Cloud
VendorDomoGoogle Cloud

Our take

Where Domo leads

  • Stronger evidenced coverage on 9 of the 16 capabilities where they differ (led by built-in etl / data preparation and mobile-optimized dashboards).
  • Stated Microsoft Dynamics 365 integration the alternative doesn't list.

Where Looker leads

  • Stronger evidenced coverage on 7 of the 16 capabilities where they differ (led by governed semantic layer / centralized metrics and live/direct query against the source).
  • Stated Oracle Fusion Cloud integration the alternative doesn't list.

Where they differ

The 16 capabilities (of 45 in the embedded BI taxonomy) where the evidence separates them, biggest gaps first. “Not evidenced” means our research found no public documentation of this capability — the vendor may still offer it. Confirm on a demo.

CapabilityDomo logoDomoLooker logoLooker
Governed semantic layer / centralized metricsData Modeling & Semantic LayerNot evidencedCore strength
Live/direct query against the sourceData Modeling & Semantic LayerNot evidencedCore strength
Built-in ETL / data preparationData Modeling & Semantic LayerCore strengthNot evidenced
Calculated fields / custom formula languageData Modeling & Semantic LayerNot evidencedCore strength
Mobile-optimized dashboardsDashboards & VisualizationSupported

Mobile-first dashboard experience

Not evidenced
Native/prebuilt ERP connectorsData ConnectivitySupported

Prebuilt connectors for NetSuite, SAP and Dynamics 365

Not evidenced
Predictive forecasting / AutoMLAI & Augmented AnalyticsSupported

Auto ML and data-science tiles; forecasting

Not evidenced
Content lifecycle managementGovernance & AdministrationNot evidencedSupported

Version control and Git integration for LookML models

Export to Excel/PDF/PowerPointReporting, Alerting & DistributionSupported

Scheduled reports and exports

Not evidenced
Sharing, comments and collaborationReporting, Alerting & DistributionSupported

Buzz collaboration and messaging; annotations on cards

Not evidenced
Broad database & cloud warehouse connectorsData ConnectivityCore strengthSupported

Native dialects for BigQuery, Snowflake, Redshift and 50+ databases

Generative-AI conversational assistantAI & Augmented AnalyticsSupported

AI Service Layer and generative-AI assistants; AI agents and chat

Core strength
White-label / full-theming customizationEmbedded & Developer AnalyticsCore strengthSupported

Private and public embedding with custom branding

Licensing model for customer-facing (ISV) embeddingEmbedded & Developer AnalyticsCore strengthSupported

Dedicated Embed edition with API call allowances

Row-/column-level securityGovernance & AdministrationSupported

Personalized Data Permissions (row-level security)

Core strength
SSO / enterprise identity integrationGovernance & AdministrationSupported

SSO and access controls

Core strength

Both grade identically on the other 29 capabilities — see each product's full profile: Domo, Looker.

Domo vs Looker — FAQs

Is Domo or Looker better for ERP integration?

Both state integrations with NetSuite, SAP. Domo additionally lists Microsoft Dynamics 365. Looker additionally lists Oracle Fusion Cloud. Always verify the connector against your ERP version with a reference customer.

Which is cheaper, Domo or Looker?

Neither publishes a list price — both quote. Ask each for the all-in first-year cost at your seat count, as one number, and compare those.

Get pricing for both

Tell us your ERP, seat count and must-haves and we'll come back with an independent view of what Domo and Looker should each cost you — and whether a third option belongs on your shortlist.

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