Sana Commerce Cloud
by Sana Commerce · eCommerce Connectors
ERP-integrated B2B ecommerce platform reading live data from ERP
- Works with
- SAP S/4HANA, Microsoft Dynamics 365 Business Central, Microsoft Dynamics 365 Finance & Supply Chain
- Deployment
- Cloud
- Company size
- SMB, Mid-market, Enterprise
- Pricing
- Quote-based
- Founded
- 2007
- Headquarters
- Rotterdam, Netherlands
Overview
Sana Commerce Cloud is a B2B ecommerce platform that integrates directly with a company's ERP system rather than relying on a separate middleware database. Pricing, inventory, customer-specific terms, and order data are read live from the ERP each time a buyer interacts with the storefront, so negotiated prices, contract terms, credit status, and stock reflect the ERP in real time.
The platform is built for manufacturers, distributors, and wholesalers and supports the full B2B web-shop scope: customer-specific catalogs and pricing, account-based ordering and reordering, quotation requests, order and invoice self-service, multi-user customer accounts with roles, and B2B-oriented marketing capabilities. It integrates with SAP (SAP ECC and SAP S/4HANA) and Microsoft Dynamics (Dynamics 365 Finance & Supply Chain and Dynamics 365 Business Central).
Founded in 2007 and headquartered in Rotterdam, Netherlands, Sana Commerce is a certified SAP and Microsoft partner serving more than 1,500 customers across many countries. Its core positioning is that the ERP-integrated architecture eliminates data duplication and the sync errors that can occur with connector-based approaches.
Screenshots & demo
Demo video hosted on YouTube. Screenshots sourced from Sana Commerce.
Features & capabilities
Live ERP Integration
Storefront reads and writes directly to the ERP.
- Real-time pricing, inventory, and customer data read from the ERP
- Customer-specific prices, discounts, and contract terms applied live
- Payment terms and credit limits enforced from the ERP
- Orders written directly into the ERP without an intermediate database
- Supports SAP ECC, SAP S/4HANA, Dynamics 365 F&SC, and Business Central
B2B Ordering
Account-based purchasing workflows.
- Customer-specific catalogs and product visibility
- Reorder from order history and saved lists
- Quotation requests and quote-to-order
- Bulk/quick order entry
- Multi-user accounts with roles and approval flows
Self-Service Customer Portal
Account management for B2B buyers.
- Real-time order tracking and status
- Invoice and statement self-service
- Account and credit visibility from the ERP
- Returns and document access
Storefront & Content
Web-shop presentation and merchandising.
- Built-in CMS for content and merchandising
- Multi-language and multi-currency support
- Product content management for B2B catalogs
- Integration with marketing tools for account-based marketing
Common use cases
- Launch a B2B web shop for distributors that mirrors ERP pricing and stock in real time
- Give existing customers a self-service portal for reordering, invoices, and order tracking
- Apply negotiated customer-specific pricing and contract terms online without duplicating data
- Enforce credit limits and payment terms at checkout from the ERP
- Support manufacturers selling to dealers and wholesalers with account-based catalogs
- Provide multi-language, multi-currency storefronts for international B2B sales
Strengths & considerations
Strengths
- ERP-integrated architecture reads/writes live ERP data instead of syncing to a separate database
- Certified SAP and Microsoft partner with deep SAP and Dynamics integration
- Purpose-built for B2B manufacturing, distribution, and wholesale rather than generic retail
ERP integrations
Pricing
Subscription plus implementation; cost driven by ERP, number of storefronts/users, and customization. Get an independent shortlist with pricing guidance below.
Technical & security
- Hosting
- SaaS (cloud) storefront integrated to the customer's ERP
- Data residency
- EU, US
- Languages
- English, Multi-language
About the vendor
- Founded
- 2007
- Headquarters
- Rotterdam, Netherlands
- Ownership
- Private
Alternatives to Sana Commerce Cloud in eCommerce Connectors
Sana Commerce Cloud — frequently asked questions
How is Sana different from a connector?
Sana Commerce reads and writes data directly to the ERP in real time rather than maintaining a separate synchronized database, so pricing, stock, and terms always reflect the ERP.
Which ERPs does Sana support?
SAP (ECC and S/4HANA) and Microsoft Dynamics (365 Finance & Supply Chain and Business Central).
Is Sana built for B2B or B2C?
Primarily B2B for manufacturers, distributors, and wholesalers, though it can support B2C scenarios.
Evaluating eCommerce Connectors?
Tell us your ERP and requirements and we'll send an independent shortlist — including Sana Commerce Cloud and the best-fit alternatives — with honest pros and cons.