Cincom CPQ vs Conga CPQ
CPQ head-to-head for ERP teams: evidenced capabilities, published pricing, and which ERPs each actually integrates with.
| Starting price | Quote-based | Quote-based |
| Deployment | Cloud, On-premise | Cloud |
| Company size | Mid-market, Enterprise | Mid-market, Enterprise |
| Stated ERP integrations | SAP, Microsoft Dynamics 365 | SAP, Oracle Fusion Cloud, NetSuite |
| Vendor | Cincom Systems | Conga |
Our take
Where Cincom CPQ leads
- Stronger evidenced coverage on 5 of the 19 capabilities where they differ (led by cross-sell & up-sell recommendations and 3d visual configuration).
- Stated Microsoft Dynamics 365 integration the alternative doesn't list.
Where Conga CPQ leads
- Stronger evidenced coverage on 14 of the 19 capabilities where they differ (led by bundle & option configuration and ai/ml price optimization).
- Stated Oracle Fusion Cloud, NetSuite integration the alternative doesn't list.
Where they differ
The 19 capabilities (of 48 in the CPQ taxonomy) where the evidence separates them, biggest gaps first. “Not evidenced” means our research found no public documentation of this capability — the vendor may still offer it. Confirm on a demo.
| Capability | ||
|---|---|---|
| Bundle & option configurationProduct Configuration & Guided Selling | Not evidenced | Core strength Configuration for both products and services. |
| Cross-sell & up-sell recommendationsProduct Configuration & Guided Selling | Core strength Automatic suggestion of complementary features; needs-driven and cross-sell/up-sell recommendations. | Not evidenced |
| 3D visual configurationVisualization & Engineering Automation | Core strength Integrated 3D visualization of configured products. | Not evidenced |
| AI/ML price optimizationPricing & Discounting | Not evidenced | Core strength Predictive CPQ with historical-deal analysis; AI-suggested target prices and discount ceilings. |
| Quote versioning & revision trackingQuoting & Proposals | Not evidenced | Core strength |
| Multi-currency / multi-language quotingQuoting & Proposals | Not evidenced | Core strength Multi-currency and multi-language quoting. |
| Multi-tier approval workflowsApprovals & Deal Governance | Not evidenced | Core strength Configurable approval workflows. |
| Threshold-based routing & escalationApprovals & Deal Governance | Not evidenced | Core strength Discount and margin threshold routing. |
| Discount guidance & guardrailsApprovals & Deal Governance | Not evidenced | Core strength Margin and discount guidance for reps. |
| Contract lifecycle managementContracts, Orders, Revenue & Billing | Not evidenced | Core strength Integration with Conga CLM and document automation. |
| Native CRM platform buildPlatform, AI & Integration | Not evidenced | Core strength Salesforce-native delivery. |
| Mobile CPQPlatform, AI & Integration | Core strength Mobile CPQ capabilities. | Not evidenced |
| Attribute-based configurationProduct Configuration & Guided Selling | Not evidenced | Supported |
| Quote collaborationApprovals & Deal Governance | Not evidenced | Supported |
| Self-service configurator / storefrontDigital Buyer Experience | Supported Built-in sales portal. | Not evidenced |
| Price rules & price booksPricing & Discounting | Supported Configuration-specific pricing. | Core strength Pricing rules, price lists, and tiered pricing. |
| Branded proposal & document generationQuoting & Proposals | Supported Quote and proposal generation. | Core strength Branded proposal and document generation via Conga Composer. |
| Open REST APIsPlatform, AI & Integration | Supported API-based connectivity. | Core strength API-first architecture for CRM, ERP, and cloud integration; out-of-the-box connectors and open APIs to ERPs like SAP and Oracle. |
| ERP integration frameworkPlatform, AI & Integration | Core strength Integration with CRM and ERP systems; order hand-off for configure-to-order manufacturing. | Supported |
Both grade identically on the other 29 capabilities — see each product's full profile: Cincom CPQ, Conga CPQ.
Cincom CPQ vs Conga CPQ — FAQs
Is Cincom CPQ or Conga CPQ better for ERP integration?
Both state integrations with SAP. Cincom CPQ additionally lists Microsoft Dynamics 365. Conga CPQ additionally lists Oracle Fusion Cloud, NetSuite. Always verify the connector against your ERP version with a reference customer.
Which is cheaper, Cincom CPQ or Conga CPQ?
Neither publishes a list price — both quote. Ask each for the all-in first-year cost at your seat count, as one number, and compare those.
Get pricing for both
Tell us your ERP, seat count and must-haves and we'll come back with an independent view of what Cincom CPQ and Conga CPQ should each cost you — and whether a third option belongs on your shortlist.